Jingles aren't used only as a radio identity like I've said, they are also used as advertising technique or to promote a particular show in radio.
There are also jingles for the news, you'd know it's time from listenning to the tune on the jingle's tune.
All jingles have pretty much the same codes and conventions:
You need clear speech, straight forward too so the audience knows exacly what you are presenting, the music opn the jingle can be made or they can use songs that already exist to set the genre of programme, show or radio station you're listenning to.
Depending on the jingle you need to make the length for example on a radio ident jingle you'd only need about 10 seconds but on show promo the jingle would be about 30 to 40 seconds because there's more information that must appear:
- radio station
- programme name
- who with
- when it's going to be on air.
My Jingles
For this assignment there are three jingles i need to make:
- Radio ident -> It has to be 10 seconds long just annoucing the radio station.
- News Jingle -> It has to be about 15 seconds long just to announce the news
- Show Promo -> It has to be between 30 to 40 seconds announcing everything that's needed.
The music I'll be using it's going to depend on the audience ; for example as I'm gonna be doing this for teenage people because it's a college radio and the most audience listening to it is going to be students I'll use rock beat for my radio ident and a proper news tune for the news jingle. for the show promo i haven't had many ideas but I'll be using something different.
My Jingles
News jingle :
Station ident:
Show Promo: | |||
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